TCL Gaming Zone
Customer: TCL Europe SAS
Display dimensions: 3000 x 4500 x 2500 mm
Construction material:
Plywood; powder-coated steel; expanded metal; PMMA
Plywood; powder-coated steel; expanded metal; PMMA
Functionality:
Dedicated to gamers, a User Experience area to experience the latest products (TVs, soundbars) for home entertainment.
Dedicated to gamers, a User Experience area to experience the latest products (TVs, soundbars) for home entertainment.
Information about the campaign:
We designed and produced a display of gaming equipment, which we placed in a historic building in the centre of Cologne. We created the Saturn Xperion Zone from the entire ground floor and designated it for the display of gaming equipment. Due to the limitations of the project, which did not allow us to attach materials to the walls or floor, we developed a self-supporting structure. On the walls, we hung functioning TVs and illuminated frames with the jerseys of TCL's football brand ambassadors (Paul Pogba, Saul Niguez, Harry Kane, Gianluigi Donnarumma, Marco Reus, Krzysztof Piątek). Between them we stretched a net that climatically shaded the entire zone. Two gaming armchairs, secure game pads and an Xbox console with a FIFA game allowed players to play live. There was no shortage of excitement!
We designed and produced a display of gaming equipment, which we placed in a historic building in the centre of Cologne. We created the Saturn Xperion Zone from the entire ground floor and designated it for the display of gaming equipment. Due to the limitations of the project, which did not allow us to attach materials to the walls or floor, we developed a self-supporting structure. On the walls, we hung functioning TVs and illuminated frames with the jerseys of TCL's football brand ambassadors (Paul Pogba, Saul Niguez, Harry Kane, Gianluigi Donnarumma, Marco Reus, Krzysztof Piątek). Between them we stretched a net that climatically shaded the entire zone. Two gaming armchairs, secure game pads and an Xbox console with a FIFA game allowed players to play live. There was no shortage of excitement!
